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Luxury Car Brands Are Designing Miami Residential Towers @ArchDigest

Porsche, Pininfarina, and Aston Martin have tapped their best design minds to create residential towers to stand apart from the rest in southern Florida

Miami has has long had a reputation as a brand-centric city, a place where flash and labels are not shunned but shown. Brand-name restaurants, hotels, and retail establishments from all over the world create flagship outposts here to capitalize on the interests of the local citizenry. This trend has recently extended into the residential sphere with clothing designers such as Giorgio Armani, Fendi, and Missioni placing their names on apartment towers. Even Karl Lagerfeld has gotten in on the action, branding the lobby design of the new Estates at Acqualina on Sunny Isles. Now, luxury automakers are joining the action, tagging the still hot Miami condominium market with their monikers.

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